Running your own business is fraught with danger. We all know that and sometimes we don't have access to instant legal advice. So I'm here to help you. And I've brought Anthony Verna on the show. He's a lawyer and he's going to help us really navigate what it takes. What you need to be doing and how to make sure that you stay within the law when it to running a promotion.

Anthony is the managing partner of   a boutique law practice focusing on intellectual property, trademark and copyright registrations protection, domain name law, advertising and promotions law which is what we're talking about in this episode

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I saw Rachel on stage and she talked about how to make a Facebook post go viral. Now just, last week of the week before when we were recording this I had a Facebook post going viral in a group and for all intents and purposes, it potentially should never have done so.

But I want to get Rachel to give us the inside secrets, the inside scoop, on how you can make this happen.

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Driving traffic to your store can be such a difficult thing. So I thought who better to tell us about how we can do that but head of retail research James Cook

In this episode, you will hear and learn 6 dimensions of retail experience 

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Retail is visual.

And when it comes to visual marketing, whether you feel creatively challenged, like I do, or you are super comfortable with creating images for your brand, we can always grow by having some expert advice thrown our way.

So I’ve brought Scott Tomas from creatively squared onto the podcast, to talk all things visual marketing.

• Why visual content is important
• What types of visual content you should be using
• How to use visuals to improve results 

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Welcome to the podcast show, our guest is Matt Barnett, Matt's from Bonjoro and if you joined my retail breakthrough series you would know exactly what a Bonjoro is.

It is a personalized video message that I recorded over four of recently and welcomed every single person into the retail breakthrough series.

I really love this platform because of the way that it connects. So, I asked Matt to come on and talk to you about how personalized video messaging can be used to significantly retain your customers in your retail business.

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