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Bringing Business to Retail

Information, Inspiration & Innovation for retail and ecommerce store owners who want to scale up their store.
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Now displaying: December, 2020
Dec 29, 2020

Now more than ever before customers are demanding exception levels of customer service from eCommerce brands including; multi-channel communication, real-time order updates, hassle-free returns, relevant recommendations and above all fast personalised service.

On this week's episode of Bringing Business To Retail, I'm joined by Jackie Yap from our December podcast partner Gorgias. The helpdesk platform streamlining customer service and turning it into a profit opportunity.

After the show, join the conversation or simply stay in touch through Facebook and Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and The Retail Strategists.

Dec 16, 2020

Now more than ever before customers are demanding exception levels of customer service from eCommerce brands including; multi-channel communication, real-time order updates, hassle-free returns, relevant recommendations and above all fast personalised service.

On this week's episode of Bringing Business To Retail, I'm joined by Jackie Yap from our December podcast partner Gorgias. The helpdesk platform streamlining customer service and turning it into a profit opportunity.

After the show, join the conversation or simply stay in touch through Facebook and Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and The Retail Strategists.

For more click here

Dec 9, 2020

For as long as we can remember physical stores have relied on local footfall to bring in new customers. But with fewer people hitting the shops this is no longer a strategy business owners can rely on; now or moving into the future.

To compensate I see retailers running themselves into the ground, throwing money, time and energy into poorly planned marketing activities that simply don't increase the numbers of customers making their way to their physical or online store. Or convert to sales.

If you own a retail or e-commerce business and you're ready to get customers back spending instore or online this weeks episode of Bringing Business To Retail is for you. I'm going to step you through the fundamentals of creating a marketing strategy that doesn't rely on constantly generating new leads, increases your revenue and creates the kind of customer experience customers are desperate for.

After the show, join the conversation or simply stay in touch at Facebook or Instagram
The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy.

This month we're proud to be affiliated with Gorgias, creators of the sexiest eCommerce helpdesk integration we've ever had the pleasure of using. If you need to streamline your customer service experience head over and check out how to make it a million times easier than whatever you're currently doing.

For more click here 

Dec 2, 2020

Email marketing is both inexpensive and highly effective. With significantly higher returns on investment than social media or print advertising. And the bonus of increased customer loyalty and brand awareness. It's the package that has it all.

And yet so many retailers continue to put email marketing in the too hard basket.

This week on Bringing Business To Retail I'm sharing my simple formula to help get your email content flowing; from setting the intention of your emails down to the action you want your customers to take when they get to the end.

Start creating emails that generate income and have your customers waiting to open.

After the show, join the conversation or simply stay in touch at Facebook or Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and The Retail Strategists.

For more click here

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