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Bringing Business to Retail

Tired of putting all the hard work into your retail or ecomemrce business and not feeling like you're getting back as much as you put in? Its time to stop the hustle and instead put your effort into strategic growth. Less ping-ponging, more results. Salena Knight is a Retail & Ecommerce Growth Strategist who founded, built and then sold a multi-award winning chain of stores. Listen in to her proven, no BS strategies, that have helped scale hundreds of retail and ecommerce businesses all around the world.
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Bringing Business to Retail
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Now displaying: Page 1
Jan 30, 2025

In this episode, we’re tackling what I call The Hamster Wheel of Hope—that frustrating cycle of crossing your fingers and hoping:
🚨 Hoping more customers show up
🚨 Hoping your next sale makes enough to cover the bills
🚨 Hoping your marketing finally works
The truth? Hope isn’t a strategy—but a plan is.

In this episode, you’ll learn:
✅ The real reason you feel stuck (and how to fix it)
✅ How to stop guessing and start making money-smart decisions
✅ The 5 essential steps to building a revenue plan that actually works
✅ Why random sales and social media trends won’t save your business—but these strategies will

This episode is your roadmap to breaking free from the hustle-for-hustle’s-sake cycle and finally building a profitable, sustainable business.

Hit play now and take the first step toward real business growth!


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Breaking Free from the Hamster Wheel of Hope 0:00

Identifying the Hamster Wheel 1:49

Step One: Understanding Your Numbers 3:11

Step Two: Setting Realistic Targets 5:48

Step Three: Understanding Your Customer Journey 9:22

Step Four: Planning Intentional Promotions 10:35

Step Five: Reviewing, Refining, and Repeating 12:29

Conclusion and Call to Action 13:42


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Full article: https://salenaknight.com/breaking-the-hamster-wheel-of-hope-creating-a-sustainable-revenue-plan/

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