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Bringing Business to Retail

Information, Inspiration & Innovation for retail and ecommerce store owners who want to scale up their store.
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Now displaying: Page 6
Jul 7, 2021

Colin McIntosh is the Founder and CEO of the fastest-growing direct-to-consumer brand in the $12B US bedding space Sheets & Giggles. Disrupting the market with their revolutionary eucalyptus lyocell sheets and duvet covers.

With a desire to make a significant change in the world Colin kickstarted his environmentally focused brand, with a $284,000 crowdfunding campaign and to date has attracted over $2m.

In our time together Colin shares his thoughts about doing business differently, what makes an awesome kickstarter campaign, his belief that playing to your strengths means knowing your weaknesses, and why recruiting the right team is key to being a successful CEO.

I can't wait for you to join us.

For more click here

Jun 30, 2021

Mitch Russo is a business coach, author, software developer, and podcaster who is passionate about helping entrepreneurs rapidly scale and grow their businesses.

With a drive to help people and make a difference, Mitch knows success comes from focusing not on what you do but on why you do it. It's this philosophy that has helped unhappy business owners reposition themselves in their chosen market and achieve great success.

Mitch and I spent our time together talking about the importance values, vision and passion for your customers play in running a successful business.

I can't wait for you to join us.

For more click here

Jun 23, 2021

Jewellery Designer and star of TV shopping, Victoria Wieck is a household name in the US and the head of a $500m business empire.

This is the second in a two-part conversation with Victoria about how she went from printing and hand delivery low cost look books to big name retail stores in LA to becoming one of the most recognised faces in US TV shopping and head of a multi million dollar jewellery empire.

In this episode we pick up right after Victoria decided to try her hand at 'retirement' (spoiler; things didn't quite go as planned!) and explore her secrets to goal setting and how she uses these strategies to continuously take specific action in her business and grow.

I can't wait for you to join me.

For more click here

 

 

Jun 16, 2021

Jewellery Designer and star of TV shopping, Victoria Wieck is a household name in the US and the head of a $500m business empire. But it wasn't always that way.

After immigrating as a child from South Korea, Victoria taught herself English before taking on several different jobs. By accident she fell into jewellery design, thinking it would be a stop gap before moving onto something else. But instead it was the start of a 30-year love affair with jewellery design. In 1998 she joined the Home Shopping Network in Florida, where she stayed for over 18 years.

Victoria lives by the philosophy of creating to meet the needs of the customer, whilst focusing on quality, value, connection and legacy. It's a mindset that has served her well. Along with her belief that we all make our own luck and many small actions can create big impacts.

Victoria was so generous and inspiring and shared so many amazing stories during our time together I've decided to split our chat into two episodes, so you get the entire unedited experience. I can't wait for you to join me.

For more click here

Jun 8, 2021

A former magazine editor-turned-digital maestro, Kyle has also written for Outside, Men’s Health, Men’s Journal, VeloNews. He is obsessed with all-things online. As an expert in onsite optimization, email marketing, and digital brand growth, Kyle has successfully grown the online divisions of many well known brands, most recently surging online sales for Dr. Martens by increasing the web channel 38% year-over-year, doubling Speck Products’ online sales within 18 months, and establishing many lifestyle brands in the marketplace, from OOBE Brand to Ariat, KEEN Footwear to Xterra Wetsuits. 

He’s also re-platformed many websites to be industry-leading sites, such as Chrome Industries, Hlaska, Nau, and more — even earning an Honoree Webby Award in the process for Best Practices along the way for Speck. His ability to massage the work of copywriters and art directors into a cohesive style and tone, and then mix it with the right audience and add a dash of sales is why Entrepreneur magazine once said of him, “Kyle made a career of growing online sales.”

For more click here

May 26, 2021

Michelle Seiler Tucker, considered the Top Closer in the US and author of Exit Rich, is my guest on Bringing Business To Retail this week.

Starting her career in Sales and Development Michelle soon realized she was closing more deals than any of her colleagues. Ready for bigger challenges she set up a consultancy, partnering with business owners to help build scalable, saleable private companies and broker business sales.

Having sold a business, I was fascinated to hear Michelle's views on how many business owners have an exit strategy, how many actively work towards selling their business in the future, and the new stats showing the businesses are at greatest risk of closure, aren't startups.

Join Michelle for an episode packed with knowledge, strategies for preparing your business for sale, and an awesome free offer that will help you exit rich; whether your selling next year or in a decade.

For more click here

May 16, 2021

Kyle Tolzman is a serial entrepreneur and presenter of the podcast Above All Average, where he interviews guests from a variety of backgrounds to discover little tips and tricks that make a big difference in business and life.

I was thrilled to join Kyle on his show to chat about where my passion for helping independent business owners came from, the importance of having a birds-eye view when it comes to business and life, and exactly what happens when you stop doing the things you love and start to focus on what you're rubbish at.

I can't wait for you to tune in!

For more click here

Apr 21, 2021

It was my great pleasure to join Kurt Mueller on this episode of The FLiP Podcast/

Jump in and join us for a great conversation about how the Five Pillars of Retail Success work in practice, provide clarity and confidence and help you to stop playing small.

If your money pillar is a work in progress, you'll be pleased to know we dig a bit deeper into some financial strategies; working capital, investment and supply chain disruptions. And we explore the importance of knowing the impact you want your business to have in the future so you can set yourself up to financially support your dreams and aspirations.

I can't wait for you to join me so you can start focusing on the pillar of your business that will have the most impact.

For more click here

Feb 24, 2021

I'm yet to meet an independent business owner who doesn't want to make more money. But constantly surprised by how few have a real handle on what money flows into and out of their business.

In this week's episode of Bringing Business To Retail, I'm exploring why it's so important to stay in control of your money pillar and how to bring more money into your business with a handful of easy to implement changes.

If you're serious about earning more money, this is for you.

Looking for even more FREE business growth strategies? The Retail Breakthrough Video Series is open for just a few more days. You can join right HERE

For more click here

Feb 18, 2021

Have you ever wondered why, despite putting so much time and energy into growing your business, you're still not seeing results?

On this week's episode of Bringing Business To Retail, we're digging in and getting real on what it is that's really stopping you from growing.

Whilst you're there you'll discover the embarrassing secret I just figured out about myself and why fear and control are Enemy #1 for any business owner.

After the conversation head over and join the 4-part Retail Breakthrough video series that's happening right now. It's totally FREE to join. Best of all you'll come away with a whole lot of great ways to step up and grow your retail or eCommerce business, that you can start implementing straight away.

>>Join the Breakthrough Series HERE

For more click here

Feb 10, 2021

Would you ever consider yourself the CEO of a business (let alone your own business)?

Maybe you don't think your brand is big enough or successful enough to warrant such a grand title. Perhaps you don't think you've got what it takes to step up into that kind of serious role.

This week on Bringing Business To Retail we're talking about the single most important role in your business and exactly who needs to fill that position and why.

If you've been struggling to push your business forward or feel like you've been stuck in a holding pattern for years. Chances are this is exactly what you've been looking for.

After the show join the conversation on Facebook or Instagram.

The Bringing Business To Retail Podcast in an independent production in collaboration with The Retail Academy and The Retail Strategists.

This week's episode is proudly supported by The Retail Breakthrough Series. Join me for this FREE training from now until 26th February 2021. Sign up at https://salenaknight.com/breakthrough

For more click here

Feb 4, 2021

So you're pretty sure you need a Marketing Manager to help you tell the world about your brand.

But what does a Marketing Manager actually do, what kind of outcomes can you expect when you bring one into your team (or outsource) and what are they going to need or want from you to ensure they deliver the results you're looking for....?

The answers might surprise you!

Tune in to this week's episode of Bringing Business To Retail to discover more about the roles others can play in growing your business and increasing your profitability.

After the show, join the conversation or simply stay in touch at Facebook and Instagram

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and The Retail Strategists.

For more click here

Feb 1, 2021

2020 showed us how important it is for brick and mortar retailers to diversify into eCommerce in order to survive. But how can you leverage, grow and generate profit through that side of your business without taking yourself away from the part of your business you really love?

On this weeks episode, I'm sharing how to choose the right person to bring into your business, what roles they should be handling and how to avoid adding more work to your plate.

After the show, join the conversation or simply stay in touch on Facebook and Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy.

For more click here

Jan 21, 2021

You've taken a break, created your five year plan, got all inspired and ready to do great things in 2021. You, my friend, are firing on all cylinders.

Then you head back to your desk or back to your store and BANG. Nothing. ZERO motivation. All plans out the window. You're back on the treadmill.

Me too!

On this week's episode I'm sharing how to bust off that damn hamster wheel of hope and give your mojo a kick in the pants. Here's the hot tip - you're going to have to put that 5-year plan right to the back of your desk draw. Do you think you can do it...?

After the show, join the conversation or simply stay in touch at Facebook or Instagram and tell me what's going to get you out of the rut you're in.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy.

This month's feature product is the Setting Yourself Up For Success Workbook. Usually priced at $79, I've extended the $29 sale to the end of January. Grab your copy HERE.

To access my FREE quiz head over to salenaknight.com/quiz. When you're done you'll be super clear on what you need to focus on in your business and have the roadmap to help you get there.

For more click here

Jan 13, 2021

For a lot of years now I've dreamed of owning a beach front property! Right now that dream is totally out of reach. But does that mean I've sat back, thrown my hands in the air and declared it an impossibility? No way! A few years ago I dipped my feet into the coastal property market and the risks I took are starting to pay dividends.

"What's this got to do with retail?" I hear you ask. I hear retailers tell me all the time about the big dreams they have for their store. Then I hear them say "but that's so far out of reach I have no idea how to get from here to there". Successful retailers don't declare their big dreams an impossibility, they take small, achievable steps towards making it a reality.

On this weeks episode of Bringing Business To Retail I'm sharing what measuring, planning and taking action looks like in real life. I want to show you how these three steps combined will get you closer to your big dreams.

For more click here

Dec 29, 2020

Now more than ever before customers are demanding exception levels of customer service from eCommerce brands including; multi-channel communication, real-time order updates, hassle-free returns, relevant recommendations and above all fast personalised service.

On this week's episode of Bringing Business To Retail, I'm joined by Jackie Yap from our December podcast partner Gorgias. The helpdesk platform streamlining customer service and turning it into a profit opportunity.

After the show, join the conversation or simply stay in touch through Facebook and Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and The Retail Strategists.

Dec 16, 2020

Now more than ever before customers are demanding exception levels of customer service from eCommerce brands including; multi-channel communication, real-time order updates, hassle-free returns, relevant recommendations and above all fast personalised service.

On this week's episode of Bringing Business To Retail, I'm joined by Jackie Yap from our December podcast partner Gorgias. The helpdesk platform streamlining customer service and turning it into a profit opportunity.

After the show, join the conversation or simply stay in touch through Facebook and Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and The Retail Strategists.

For more click here

Dec 9, 2020

For as long as we can remember physical stores have relied on local footfall to bring in new customers. But with fewer people hitting the shops this is no longer a strategy business owners can rely on; now or moving into the future.

To compensate I see retailers running themselves into the ground, throwing money, time and energy into poorly planned marketing activities that simply don't increase the numbers of customers making their way to their physical or online store. Or convert to sales.

If you own a retail or e-commerce business and you're ready to get customers back spending instore or online this weeks episode of Bringing Business To Retail is for you. I'm going to step you through the fundamentals of creating a marketing strategy that doesn't rely on constantly generating new leads, increases your revenue and creates the kind of customer experience customers are desperate for.

After the show, join the conversation or simply stay in touch at Facebook or Instagram
The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy.

This month we're proud to be affiliated with Gorgias, creators of the sexiest eCommerce helpdesk integration we've ever had the pleasure of using. If you need to streamline your customer service experience head over and check out how to make it a million times easier than whatever you're currently doing.

For more click here 

Dec 2, 2020

Email marketing is both inexpensive and highly effective. With significantly higher returns on investment than social media or print advertising. And the bonus of increased customer loyalty and brand awareness. It's the package that has it all.

And yet so many retailers continue to put email marketing in the too hard basket.

This week on Bringing Business To Retail I'm sharing my simple formula to help get your email content flowing; from setting the intention of your emails down to the action you want your customers to take when they get to the end.

Start creating emails that generate income and have your customers waiting to open.

After the show, join the conversation or simply stay in touch at Facebook or Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and The Retail Strategists.

For more click here

Nov 25, 2020

Never have we been more aware of the social and economic importance of local business. The desire of consumers to show their support for retailers in the community is evident in the enormous increase in search terms like #shoplocal #buylocal and #supportlocal.

When you're so used to creating marketing that pushes against the big end of town how do you communicate, highlight and leverage the hyper awareness and desire to support local; in a way that promotes sales, builds support for your store and delivers what customers are looking for?

On this episode of Bringing Business To Retail I'm joined by Executive Director of the American Independent Business Alliance, Derek Peebles. Derek generously shares his resources and strategies for developing systems that will help your business create an impact in your local community.

For more click here

Nov 18, 2020

Ever wondered what six, seven and eight figure businesses are doing that you're not?

In this episode of Bringing Business To Retail I'm sharing the five things next level business are doing that you too can do in your business, without working harder or hustling more.

After the show, join the conversation or simply stay in touch at Facebook or Instagram

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy.

This month's episodes are bought to you by our new marketing agency The Retail Strategists. Find out how we can help you create marketing that connects and converts at The Retail Strategists.

For more click here

Nov 12, 2020

You've heard it before "What got you here, is not going to get you there".

For the vast majority of retail and eCommerce brand owners, what got you where you are right now is an exceptional ability to lend your hand to anything and everything your business demanded of you. You deserve to celebrate that.

But what happens when doing everything leaves you crushingly overwhelmed. Managing a team or staff who stand around doing nothing whilst you still do every tiny task. Or spending the time you could be building and scaling your business doing tasks that could be outsourced to someone else?

Continuing to fill your time as the Master of Everything is not going to help your business to flourish and grow into the future. So what will?

In this episode of Bringing Business To Retail, I'm sharing my top tips to breaking free from the cycle of overwhelm.

After the show, join the conversation or simply stay in touch at Facebook or Instagram

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and our new marketing agency The Retail Strategists, where we deliver tailored marketing campaigns and brand strategy that communicates, connects and converts your customers.

For more click here

Nov 5, 2020

With Black Friday | Cyber Monday just weeks away and Christmas close behind, the next few weeks and months are, for many retailers, brands and businesses, the most crucial trading period of the year.

In this episode of Bringing Business To Retail, I'm sharing clever tactics and strategies you can use in your store to leverage these huge promotional opportunities, without resorting to massive discounting.

After the show, join the conversation or simply stay in touch at Facebook or Instagram

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy and The Retail Strategists.

Be the first to take advantage of our Black Friday special on Workbook Bundles. Click HERE to purchase and SAVE!

For more click here

Oct 28, 2020

Understanding how money flows into, through and out of your business is something that makes many business owners extremely uncomfortable. Fearful even. They think if they ignore the balance sheet and there’s enough to pay the bills at the end of the month, they can breath easy - even if things constantly feel tight.

The reality is a fear of money isn’t going to build a saleable profitable asset, which is what you want your business to be (or become). In this episode of Bringing Business To Retail, we're talking money and focusing on what no one tells you about debt.

Listen in to learn how you can use the financial tools available to you to leverage and grow your business.

After the show, I'd love you to join the conversation or simply stay in touch on Facebook or Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy.

This month's feature product is my Doubling Your Sales Business Builder Workbook. You can grab a copy and start injecting 20, 30 or 40% of lost revenue back into your store. <Click HERE to grab your copy>

For more click here

Oct 15, 2020

What difference would it make to your business if you could add an extra $40K, $50K or even $60K to your turnover this quarter? That's exactly what Tegan Mel, from Soul Quartz has just done.

Before you start thinking she must have worked 3x harder or spend 3x more to 3x her turnover. She didn't. In fact, over the past eight weeks, Tegan's worked less than ever before. No magic tricks, no hustling harder, no thousands of dollars ad spend.

On this weeks episode, Tegan's sharing how she has made phenomenal growth in her brick and mortar and eCommerce store a reality.

After the show, I'd love you to join the conversation or simply stay in touch on Facebook or Instagram.

The Bringing Business To Retail Podcast is an independent podcast produced by Salena Knight in collaboration with The Retail Academy.

This month's feature product is my Doubling Your Sales Business Builder Workbook. You can grab a copy and start injecting 20, 30 or 40% of lost revenue back into your store. <Click HERE to grab your copy>

For more click here

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