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Bringing Business to Retail

Information, Inspiration & Innovation for retail and ecommerce store owners who want to scale up their store.
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Bringing Business to Retail
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Archives
Now displaying: October, 2023
Oct 26, 2023
If you truly believe that you need more customers to grow your business… Then how much time have you ACTUALLY spent creating, marketing and building advertising campaigns that actually focus on driving more traffic to your store or website?
 
In the always-changing world of retail and eCommerce, you’ve got to be nimble to grow and survive.
 
I’m taking a nimble approach to hacking your customer growth with these three under-used, overlooked strategies to get more customers without spending a single dollar:
 
Cutting through the noise isn’t about a bigger ad spend.
 
It’s about knowing who you’re looking to reach, why, and what will make them pay attention. 
 
Jump on into this episode and find new ways to grow your customers without increasing your spend - you’ll be amazed at what you can achieve!
Oct 19, 2023

If you don’t have a game plan for the holiday shopping period, you’re leaving tens of thousands of dollars on the table - 

and there’s NO chance for a do-over.

With so much doom and gloom in the media about ‘how terrible it is for retailers’ right now, it’d make sense if you felt like your customers were more likely to keep their wallets in their pockets…

… But spoiler alert that’s not what the data is saying

SPENDING IS UP! 

And customer wallets are indeed open. 

Our Retail Academy retailers are telling us about record-breaking months in their retail and eCommerce businesses in every single one of our weekly meetings. 

They’re KILLING it across the board. 

I went digging into the data to find out HOW, and the numbers I found won’t just surprise you, but they’ll completely change how you approach the holiday shopping period. When 70% of your income can take place in just a few short months, this opportunity is just too big to miss. 

Join me in this week’s podcast to look at what you need to do RIGHT NOW to set up your profit and revenue for the next 12 months. This is not a drill!

Oct 12, 2023

I can’t believe I got to interview a guy who looks like The Rock, only to find that his whole background was JUST like the Rock in Ballers - only instead of NFL players, he’s helping eCommerce businesses to make millions! What a perfect storm!

Ok, to be honest, I don't have a crush on The Rock… but I’m absolutely giving my guest for this week’s episode, Wayne Richard, kudos for building a massive money empire.

If you want to learn how to make money, hit play right now. You’ll get all the secrets you need from Wayne ‘could-be-the-Rock’ Richard, and then some. The co-founder of Bean Ninjas, Wayne’s never met a financial problem faced by an eCommerce business he couldn’t solve. Grab your notebook, people - Wayne isn’t here to play, but he IS ready to spill the beans (see what I did there?).

Oct 6, 2023
It's 7:59 am, and I'm just about to hop on to our daily team meeting. Our meetings are pretty light-hearted, we share a joke, walk through issues that have come up and review what's happened over the last 24 hours.
When my coach told me I HAD to implement them, I did so begrudgingly.
But, he was right.
Daily team meetings have changed our business and really increased team engagement.
But I got a little complacent...
Because the meetings were going so well, I stopped looking at our daily CEO dashboard.
Cue end of month, I grabbed the figures and I was a little shocked that half of them were missing.
It was at this point, I could have gotten really annoyed and called the team to task.
But the reality is, leadership is my job.
And when the team don't perform, it's my responsibility.
 
Learning to become a leader isn't like learning your times tables.
It's a trial and error thing.
There will be times when you slip.
There will be things you suck at but still have to do.
SO I wanted to share with you the 4 areas of leadership that I find myself tripping up over and over again, through the 15+ years I've been in a leadership role.
To show you that even though I've been doing this for years, I still sometimes get it wrong.
BUT, a great leader knows the signs and corrects the course as soon as possible.
So the team stays on track.
And they respect you for it.
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