If you don’t have a game plan for the holiday shopping period, you’re leaving tens of thousands of dollars on the table -
and there’s NO chance for a do-over.
With so much doom and gloom in the media about ‘how terrible it is for retailers’ right now, it’d make sense if you felt like your customers were more likely to keep their wallets in their pockets…
… But spoiler alert that’s not what the data is saying
SPENDING IS UP!
And customer wallets are indeed open.
Our Retail Academy retailers are telling us about record-breaking months in their retail and eCommerce businesses in every single one of our weekly meetings.
They’re KILLING it across the board.
I went digging into the data to find out HOW, and the numbers I found won’t just surprise you, but they’ll completely change how you approach the holiday shopping period. When 70% of your income can take place in just a few short months, this opportunity is just too big to miss.
Join me in this week’s podcast to look at what you need to do RIGHT NOW to set up your profit and revenue for the next 12 months. This is not a drill!
I can’t believe I got to interview a guy who looks like The Rock, only to find that his whole background was JUST like the Rock in Ballers - only instead of NFL players, he’s helping eCommerce businesses to make millions! What a perfect storm!
Ok, to be honest, I don't have a crush on The Rock… but I’m absolutely giving my guest for this week’s episode, Wayne Richard, kudos for building a massive money empire.
If you want to learn how to make money, hit play right now. You’ll get all the secrets you need from Wayne ‘could-be-the-Rock’ Richard, and then some. The co-founder of Bean Ninjas, Wayne’s never met a financial problem faced by an eCommerce business he couldn’t solve. Grab your notebook, people - Wayne isn’t here to play, but he IS ready to spill the beans (see what I did there?).
How prepared are you for the upcoming spend-fest that is the holiday season? Are your advertising and marketing campaigns ready? Or are you just going to rely on what you’ve always done (hint: that’s NOT going to work this year)?
Joining me to uncover where and when to invest your money to maximize your sales this holiday season in this collaboration episode with the National Online Retailers Association (NORA), Sam Thompson (Bench), and Ming Kang Chen (Sheet Society).
Who doesn't want a sale?
As a consumer, its always a yes! But as a business owner, its usually a no. But there will sometimes come a time that you need to get rid of your stock and get that cashflow boost to get new things in.
Join me and Ashley as she shares how she got rid of her stock and generated $60,000 in just a few days!
Who doesn't want to make $17,500 in just 5 hours?
Listen to one of our conversations over at the recent The Retail Academy Live and find out how Cynthia made this happen!
Have I ever told you the story about how I hired someone to work in my shop, and about a year later, found out she’d started her own online business the week after she got the job in my store.....essentially selling the exact same stuff?
Find out...
-why she WASN'T a bad hire
-who to hire as your business grows
-the simple equation for the right hire (almost) every time
Last week, I had the opportunity to talk with a fabulous retailer in New Zealand about her business.
She was doing well...
She had significantly increased revenue since purchasing the business...
She went on to tell me about how she listens to the podcast on her drive into the shop and excitedly tells her team about what she learned and all the things they need to implement.
I'll admit, it's always heartwarming and flattering to hear someone say they get value from the podcast.
But, even though I had that warm fuzzy feeling in my heart, ALARM BELLS were going off in my head...
Because this was THE EXACT SAME SCENARIO that I had once found myself in. And it was one of the worst days of my business life.
Listen in for what happened next.
Want to know how to reclaim hours of your work life and get stuff done FAST (and even on autopilot?)
In this episode, you'll learn from one of the founders of AI, Josh Bachynski, on how you can use AI to streamline your Retail/Ecom Store.
Saying no is challenging, and to be honest, it made me feel like a failure.
But I'm here today to tell you that if you want to say no to the same things I've said no, the world doesn't end. You might actually find yourself thinking, I should've done this a long time ago.
In this episode, I'll share with you that 5 things I've said no these past few weeks and how it helped me.
Lately, I have been seeing too many bad stories about businesses sending products to influencers, but got NOTHING in return.
We're too obsessed with using influencers.
Its time for YOU to think of yourself as an ambassador! Find out how you can increase your sales through YOU!
If you are still wondering how to move your stock, then you SHOULD listen to this week's podcast.
Dionne walks you through everything she did to create that CRAZY SUCCESSFUL sale that has people lining up around the block and waiting 2 hours to pay!
Here’s how I made our Scouts fundraiser MORE money, increased their profits, and made life easier for their customers.
Best of all, you can do it too.
I’m going to talk about something really controversial, and I may get some haters for it.
6-figure goal. Then 7 figures.
The magic million.
When I ask people why - it's more about the vanity metrics, or that society has built this urban myth that 7 figures is the golden land but I want to break it down and tell you why $1M isn’t enough.
Prepare to improve your marketing game with this episode!
You'll be eager to try out Jason Williamson's creative yet practical and actionable strategies to draw in new customers and help boost your sales.
Jason discusses how to interact with your audience in ways you thought would most likely piss customers off. But with his tips, you'll learn how to be able to respond favorably and use it more effectively.
Join me and Jason, as we talk about one of my favorite marketing tools. Don't skip this enlightening episode and find out what it is!
Have you ever jumped on a trend and it didn't sell the way you wanted?
Get ready to tune in to this episode with Michelle Sherrier as she shares her insights on the retail industry and how important it is to know your customers. With 45 years of experience in retail, Michelle is a wealth of knowledge and provides valuable tips for both bricks and mortar and eCommerce businesses.
I have to admit I thought chat marketing has died.
It was only until Daniel Pinne and I had a conversation about how chat messaging will not piss people off and increase your sales as well.
My passion is to help independent retailers like YOU to have a profitable retail business – without burning out.
Business doesn’t have to be all about stress and hard work – you can achieve success and enjoy the journey.
In this episode with Ecommerce Profits with Joshua Chin, I shared how I developed the five pillars of retail success that help build a profitable retail brand, and how to outperform competitors with your pricing.
Ugh, creating content for social media is SUCH drain - are you with me on this?
Well, if you're anything like me, then today's episode with Jenn Donovan is going to help you avoid the hassle and create content with ease (ok, maybe not ease, but less struggle!)